The Automatic Site

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Cannes Lions / One Show / New York Festivals /
FWA Site of the Day / El Ojo / Sao Paulo Creative Club /
FIAP / Wave Festival / Tomorrow Awards
10th Brazilian Graphic Design Biennial / Best Ads on TV /
Premio Abril

For the online launch of the new automatic version of the Amarok, we designed an innovative website embodying the essence of automation. Utilizing cutting-edge technology, this site scanned the user's face and tracked eye movements. Navigation happened seamlessly and hands-free, allowing users to explore content and features simply by moving their eyes. This immersive experience highlighted Amarok's automatic capabilities and offered a glimpse into the future of technology-driven interaction.