To introduce the new Trident Fresh Lime flavor at Lollapalooza São Paulo 2016, we meticulously scanned and captured real people to create lifelike statues. These statues embodied the refreshing essence of the new lime flavor, providing attendees with a visually engaging and memorable experience. This innovative approach not only highlighted the product but also immersed festival-goers in the vibrant, refreshing world of Trident Fresh Lime.